Roald Dahl On Writing For Children

"I'm probably more pleased with my children's books than with my adult short stories.  Children's books are harder to write.  It's tougher to keep a child interested, because a child doesn't have the concentration of an adult.  A child knows the television is in the next room.  It's tough to hold a child, but it's a lovely thing to try to do."

~Roald Dahl

Frankly, in our day and age, I feel this is relevant to just about anybody now, not just children... :/